Virgin Atlantic’s brand new A330neo touched down at John F. Kennedy International Airport (JFK) and to showcase the amazing experience customers can expect on board this route to London, the airline has been delighting customers in Manhattan with a unique “Taxi For Takeoff” experience.
The distinctive Virgin red hackney carriage picked up customers around the city, surprising them with a special guest appearance from founder Sir Richard Branson.
Virgin Atlantic’s “Taxi For Takeoff” started its journey outside the newly-opened Virgin Hotels New York City and showcased unique features and elements of the airline’s premium customer experience, including built-in wireless charging pads, luxurious seatback screens, signature mood lighting, afternoon tea in every cabin, its classic cocktail The Ruby Slipper and of course, the airline’s iconic Vivienne Westwood-clad cabin crew.
Virgin Atlantic’s founder and president, Sir Richard Branson, also took part in the experience.
Passengers, including The Points Guy Brian Kelly, played a trivia game to learn more about the things that set Virgin Atlantic apart, and prizes were awarded including Virgin Atlantic Flying Club points, exclusive access to the award-winning Virgin Atlantic Clubhouse at London Heathrow Airport, and more.
Those who spotted the taxi around the city were entered into a grand prize giveaway for two round trip tickets from New York City to London, along with an exclusive invitation to Virgin Atlantic’s ruby 40th birthday celebrations in 2024.
This month Virgin Atlantic began flying its A330neo between JFK and London Heathrow reinforcing the importance of connecting its New York customers to the UK, capitalizing on the strength of the dollar versus the pound.
The A330neo emphasizes the airline’s commitment to an elevated customer experience with increased connectivity, an evolution of its award-winning social space in The Loft, and The Retreat Suite, the most spacious suite in Virgin Atlantic’s history.
The new aircraft is crucial to Virgin Atlantic’s commitment to flying the cleanest, greenest fleet in the sky.
Following a multi-billion-dollar investment in fleet transformation over the last decade, the airline operates a fleet of 68% next generation aircraft, which increases to 100% next generation by the beginning of 2027.
The A330neo is designed to be 11% more fuel and carbon efficient than the A330-300 it replaces and will deliver a 50% reduction in airport noise contour. In the last decade, the airline has reduced its absolute carbon emissions by 35%.
They know their customers care about the stylish touches that create memorable journeys, and with the A330neo, they’re delivering their best-in-class experience.
This brand-new, fuel-efficient plane plays an important role in their fleet transformation program, bringing their average fleet age down to just seven years. New Yorkers can feel proud to fly with us.
As customers return to the skies and book summer travel, Virgin Atlantic and its joint venture partner at Delta Air Lines are delivering more options for New Yorkers to cross the pond than ever before.
Virgin Atlantic offers six daily flights from JFK to London Heathrow, including one daytime flight. Together, Virgin Atlantic and Delta Air Lines operate nine flights daily from NYC to London.
Visit VirginAtlantic.com for more information.